Fashion / Modeling / Portrait
What is Digital Signage?
E-billboard, e-poster, dynamic advertising network, CCTV, digital poster, digital advertising network - all stand for the same - Digital Signage systems.
Digital Signage technology can be further described as retial, corporate or public TV Infochannel with the possibility of immediate update of channel content from a central point through the IP network.
Digital Signage systems are active and dynamic POS (Point of Purchase) and POI (Point of Information) solutions for not only retail networks. Catching more attention, with its moving images, crisp colours of video.
Its effectivity lies in the ability of "targeting" the advertisement and information on specific target group and on a specific spot. It is possible to react on actual clients needs and synchronise the sales with product campaigns and special offers.
In corporate environment Digital Signage networks can be utilised in all public spaces, meeting rooms, hallways - basically everywhere. They can be used to broadcast corporate TV channel, all kind of social information, event based information as well as visitior information on directions. The can educate, inform or promote.
Public Digital Signage networks can deploy following information:
- newsflash
- TV broadcast
- advertisement
- practical information
- special offers
- own product advertisements
- substitute products advertisement
- corporate information - digital video bulletin
- broadcast streams
- newsflash
- social information
- education of employees
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